Understanding both your Client and your Competitors is key to delivering winning bids. The service from our bid specialists and tender specialists here can include:
- Compiling a Client Intelligence Report that provides insights on your client e.g. what their strategy and objectives are; what are the internal / external forces at work; what their Hot Buttons are likely to be; who their current contractors are and how these are performing; how you can address their approach to risk
- Compiling a Competitor Intelligence Report that provides insights on your likely competitors e.g. what their USPs and Differentiators are likely to be; how are they currently performing; some indication of their current client list; what the internal / external forces for them are likely to be; how you can distinguish your business from your competitors
- We recommend that, where possible, work on these begins in advance of the tender process.